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Alaniz Covered in Fit Small Business: Top 23 Benefits of CRM Software From The Pros in 2019 Alaniz Media Coverage

Alaniz Covered in Fit Small Business: Top 23 Benefits of CRM Software From The Pros in 2019

This article was published in FitSmallBusiness.com and was written by Chris Dawkins.  Customer relationship management (CRM) software helps a business manage contacts, sales leads, and customers in a central location. It also helps sales, service, and other company departments view and share customer information from anywhere at any time. To…
Alaniz
June 25, 2019
Alaniz on Moz - The Coming Integration of PR and SEO
Alaniz Featured on Moz: The Coming Integration of PR and SEO Alaniz Media CoverageSEO

Alaniz Featured on Moz: The Coming Integration of PR and SEO

This article was originally published on Moz. Earlier this year, I published a Moz post that aimed to introduce the basic principles of public relations that SEOs and digital marketers, I argued, need to know. (Specifically, the post was on media relations and story-pitching as a means of getting coverage and “earning”…
Alaniz
September 5, 2017
Alaniz Featured on HubSpot - 6 Features that Make Premium Web Hosting Worth the Money
Alaniz Featured On HubSpot Blog: 6 Features That Make Premium Web Hosting Worth the Money Alaniz Media CoverageWeb DevWeb Development

Alaniz Featured On HubSpot Blog: 6 Features That Make Premium Web Hosting Worth the Money

This post was originally featured on the HubSpot Blog. One morning, I opened the website of a company I worked for, and it was gone. Completely gone. There was nothing there but a profane salutation in Russian. The site had been built by employees in the IT department. They were no longer…
Alaniz
September 5, 2017
Alaniz Featured on HubSpot Blog - 8 Reasons Super Specialized Companies Should Embrace Inbound
Alaniz Featured on HubSpot Blog: 8 Reasons Super Specialized Companies Should Embrace Inbound Alaniz Media CoverageDigital MarketingInbound Marketing

Alaniz Featured on HubSpot Blog: 8 Reasons Super Specialized Companies Should Embrace Inbound

This article was written by Bill Peatman of Alaniz Marketing and was originally featured on the HubSpot Blog.  “People don’t shop for our products online.” I can’t tell you how many times I’ve been told this by sales and marketing leaders at B2B companies that make obscure, highly complex technology…
Alaniz
September 5, 2017
Alaniz on Outbrain - Think Like Google
Alaniz Featured on Outbrain Blog: Think Like Google II: Answer the Question Alaniz Media CoverageDigital MarketingWeb Development

Alaniz Featured on Outbrain Blog: Think Like Google II: Answer the Question

This article was written by Bill Peatman of Alaniz Marketing and was originally featured on the Outbrian Blog. In the first article from our series on how to Think Like Google, we tackled improving search results by leveraging the most important changes and updates around how Google ranks web pages. It’s very…
Alaniz
September 5, 2017
Alaniz on Outbrain - Think Like Google - Adapting Our Content for Better UX
Alaniz Featured on Outbrain Blog: Think Like Google: Adapting Our Content for Better UX Alaniz Media CoverageDigital MarketingWeb Development

Alaniz Featured on Outbrain Blog: Think Like Google: Adapting Our Content for Better UX

This article was written by Bill Peatman of Alaniz Marketing and was originally featured on the Outbrian Blog. You create and distribute content for consumption and shareability, right? So, you pick a topic your target audience cares about, create a brilliant new take on it, and post it to get…
Alaniz
September 5, 2017
Alaniz Featured on Outbrain Blog: Busted! 5 Paid Traffic Myths for eCommerce Brands
Alaniz Featured on Outbrain Blog: Busted! 5 Paid Traffic Myths for eCommerce Brands Alaniz Media CoverageDigital Marketing

Alaniz Featured on Outbrain Blog: Busted! 5 Paid Traffic Myths for eCommerce Brands

This article was written by Bill Peatman of Alaniz Marketing and was originally featured on the Outbrian Blog. The goal of content marketing is to inform audiences, engaging with them as they search for a solution to the problem your product solves. This requires being in the right place at…
Alaniz
September 5, 2017
Alaniz on Outbrain - Mobile Search - Getting Found as a Locally-Focused Business
Alaniz Featured on Outbrain Blog: Mobile Search: Getting Found as a Locally-Focused Business Alaniz Media CoverageDigital MarketingSEO

Alaniz Featured on Outbrain Blog: Mobile Search: Getting Found as a Locally-Focused Business

This article was written by Bill Peatman of Alaniz Marketing and was originally featured on the Outbrian Blog. The mobile revolution is here and mobile search has changed the game in content marketing in two primary ways. First, more people now consume content on mobile devices than from computers and…
Alaniz
September 5, 2017
Alaniz on CIO - Top 4 marketing automation tools and why youll love them
Alaniz Featured on CIO.com: Top 4 marketing automation tools and why you’ll love (and hate) them Alaniz Media CoverageDigital MarketingInbound Marketing

Alaniz Featured on CIO.com: Top 4 marketing automation tools and why you’ll love (and hate) them

This article originally appeared on CIO.com. Modern marketing isn't just about funnels and conversions. Really, it's all about the tools. Hundreds of SaaS marketing tools exist that are designed to handle everything from scheduling tweets to helping marketers better understand their audiences. To determine which tools are worth the money,…
Alaniz
September 5, 2017
Alaniz Featured on Databox - 22 HubSpot Features That Users Can’t Live Without
Alaniz Featured on Databox: 22 HubSpot Features That Users Can’t Live Without Alaniz Media CoverageInbound Marketing

Alaniz Featured on Databox: 22 HubSpot Features That Users Can’t Live Without

This article originally appeared on Databox.com. According to the users we surveyed, nothing makes growing traffic, leads and sales more possible and easier than HubSpot does. To build an inbound marketing machine, you need to attract, capture, track and close qualified leads as they move from awareness to purchase. The…
Alaniz
September 5, 2017