Clinical Trial Recruitment Archives

Clinical Trial Recruitment

Success in Clinical Trial Recruitment

Clinical trial recruitment can be challenging and even competitive, with multiple recruiters looking for subjects for the same trial in a geographical area. Eligible patient populations are often small. Advertising might seem expensive, but we’ve found that targeted social network advertising, especially on Facebook, can be very cost-effective. Spending your…

AlanizSeptember 1, 2016

Clinical Trial Recruitment Digital Marketing Inbound Marketing Strategy

Can inbound marketing work in the medical device industry?

Can inbound marketing work in the medical device industry? That's an easy one. Yes. You can read about one company's experience in a new case study, "Inbound Marketing Helps Biotech Company Grow." It tells the story of how one medical device contract manufacturer turned its business around with inbound marketing.…

AlanizApril 16, 2015

4 reasons healthcare needs a digital makeover

Clinical Trial Recruitment Digital Marketing Inbound Marketing

4 Reasons Why Healthcare Needs a Digital Makeover

How healthcare institutions and medical practices can generate and drive traffic with a fully integrated, content rich, and patient-centric website. The healthcare industry has found itself under pressure to provide fully integrated, content rich, websites current and prospective patients have come to expect. With the recent changes made to healthcare…

AlanizOctober 31, 2014

Clinical Trial Recruitment Digital Marketing Inbound Marketing

5 Ways to Improve Clinical Trial Patient Recruitment

Over the course of the last several years, it has become more and more difficult to fill clinical research studies. Several factors are at play here: Traditional advertising doesn't yield the same results as it used to. Sponsors are tighter with their advertising budgets. IRB regulations limit the ability to…