Your Marketing Calendar: A Smart Tool to Keep You on Track

Do you often feel scattered? Maybe your desk looks like mine has in the past. Yellow post it notes stuck to my computer screen, various pieces of paper with various to-dos in various places…

53% of Marketing Execs Plan to Outsource Marketing Activities

According to a Harvard Business Review article, 53% of surveyed marketing execs plan to outsource their marketing, but is it the right thing to do for you or your business?

When to hire an Inbound marketing agency?In today’s digital age, your business’ online presence is more crucial than ever. Knowing when to hire an Inbound marketing agency is also crucial to your overall marketing success.

Take Advantage of Google+ Local Optimization for Marketing a Local Business

I’ve written previously about improving your Google ranking with Google’s authorship program and using Google+ for local search. Today we look at a new program of Google+ Local for marketing a local business.

7 Ways to Find Powerful Influencers

Influencers are hubs of information, they have many followers who respect their recommendations and opinions and being featured by them sends a powerful amount of targeted traffic your way.

It is the ripple effect.

New Research Finds the Curation vs Creation Sweet Spot

Whether you’re on a first date, meeting new people at a dinner party, or making it rain on Twitter, it’s just not a good idea to go on and on about yourself. It’s just awkward.

Why Blogging is even more critical in the age of social

Every so often I get asked if blogging still matters now that we have Tumblr, Facebook and Twitter. That question used to frustrate me greatly until I started making this distinction. No, the act of blogging itself does not matter any more…

8 Link Building Tips – Whiteboard Friday

For today’s Whiteboard Friday, I’ll be covering eight tips to help you build more links. This follows on from my talk at MozCon which covered 35 ways to get links in around 35 minutes.

At MozCon, I explained how link building is hard, it takes time and can be very tough for most of us.