We’re big user of Google Apps for Work and are happy to share 9 of the best tips we’ve found for Google Apps for sales and marketing folks for working faster and collaborating better. We’ve also provided links for readers who want more info on each tip.
1. Collaborate on a RFP with your team using Google Docs.
Have an important proposal to deliver on a tight timeline? Need input from various teams but want to avoid version control and edit locking issues? Use Google Docs to create content simultaneously, provide real-time feedback with the comment feature, and produce a winning RFP as a team.
2. Keep your files with you on any device using Google Drive.
Want to access an important file when you’re away from your office and don’t have email? Need to update documents at a customer site when you don’t have your computer? Once you’ve stored a file in Google Drive, you can access and edit files on any device.
3. Produce and share quality creative assets with your agency using Google Drive.
Working on creative assets with your agency? Need to make sure everyone has the latest designs, videos, PDFs, and more? Save work files and folders in Drive and share them instantly with your agency. When someone incorporates feedback and approvals, Drive shows you what files have changed so everyone stays on the same page across geographies and timezones.
4. Train your salespeople anytime, anywhere with Google Hangouts.
Have a distributed salesforce that needs timely training? Want to reduce onsite training costs? Use Google Hangouts to conduct a virtual training class across the globe while saving time and travel costs. You can even record the training to make it available later!
5. Manage your trade show with Google Sheets.
Have an upcoming trade show with several teams and an aggressive deadline? Want to make sure assets are created and delivered on time? Need to record sign-ups for booth duty? Google Sheets gives you one place to store, share, and update all your project information in real time.
6. Collect and analyze feedback in Google Forms—you don’t need a data expert!
Want to poll an audience and then quickly view and analyze results without involving a data expert? Google Forms lets you create an online survey quickly, see responses in real time, and create graphs and charts to analyze the responses on demand.
7. Create your executive presentations using Google Slides.
Need to prepare a slide deck for a customer meeting? Have to work on your manager’s keynote presentation with your team? Jump into Google Slides together to craft your key messages and graphics into an impactful presentation.
8. Create a marketing team Calendar for vendors and employees.
Always wondering who’s on vacation and for how long? Want to keep all project deadlines in one place so employees and vendors know when to deliver? Create a team calendar in Google Calendar to keep everyone up to speed on promotions, campaign deadlines, and schedules.
9. Find the most important emails from your customers quickly and easily in Gmail.
Want a smart folder structure? Do you prefer to have Gmail sort emails for you? Set up filters and labels to find and respond to important emails more quickly.
To learn about more tools we use, see our toolkit listings on our blog. For more user training resources like this, visit the Google Apps Learning Center.
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